Vidya Balan

vidya-balan

Question: Recently Bollywood actress Vidya Balan has been named as the brand ambassador of which of the following Project?
(a)    Asra  Yojana
(b)    Lohia Awas Yojana
(c)    Hausla Poshan Yojna
(d)    Samajwadi Pension Yojana
Ans: (d)
Related facts:

  • On 9 September 2016 Uttar Pradesh government has named Bollywood actress Vidya Balan as brand ambassador of the ambitious Samajwadi Pension Yojana.
  • Samajwadi Pension Yojana is one of the pension schemes launched by the Government of Uttar Pradesh to encourage savings among people living below the poverty line and provide them financial assistance.
  • It was launched on 28th February, 2014.
  • It was launched with an aim to provide Rs 500 per month to poor women and cover at least 50 lakh beneficiaries in the state.
  • Woman head of house are the beneficiaries under this scheme.
  • The number of beneficiaries under this scheme has been increased to 55 Lakhs from 45 lakhs.

Reference:
http://english.tahlkanews.com/vidya-balan-brand-ambassador-samajwadi-pension-yojana/50843
http://www.samacharplus.com/index.php/en/cities/31-up-uttarakhand/11649-actress-vidya-balan-named-as-brand-ambassador-of-samajwadi-pension-scheme
http://www.abplive.in/india-news/vidya-balans-saree-in-sps-pension-yojna-ad-faces-flak-413613